BUSARI, I.A and OGUNSANWO, A.O (2017) Survival Strategies for Small and Medium Scale Enterprises during Economic Recession (A Case study of Five (5) SMEs in Ogun State). In: Annual National Conference of the School of Management Studies, The Federal Polytechnic, Ilaro, 28th - 30th November, 2017., The Federal Polytechnic, Ilaro.
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Abstract
This study empirically examined the impact of Survival Strategies (SS) on the Performance of Small and Medium Scale Enterprises (SMEs) during economic downturn in Nigeria. Six hypotheses representing the variables used to proxy for survival strategy were formulated and a questionnaire (Survival Strategies and SMEs performance) was used to collect the necessary data. Systematic random sampling method was employed to select five (5) Local Government areas within Ogun West Senatorial District (the study area), while a purposive sampling technique was used to select thirty (30) respondents in each of the Local Government areas. Data collected was analyzed with both simple and multiple linear regressions with the aid of Statistical Package for Social Sciences (SPSS). The result revealed a strong impact of survival strategies on SMEs performance to the total variation in SMEs performance and it was concluded that SS accounted largely to the total variation in SMEs performance during economic recession. The researchers therefore recommended the use of some survival strategies such as Intensified Investment Expenditure, Diversification of Product/Customer, Backward/Forward Integration, Policies Change, Improved Local/Indigenous Technology. It was also recommended that Government should provide a conducive environment for SMEs to strive, formulate and implement policies that aid the development of Small and Medium Scale E n t e r p r i s e s ( S M E s ) .
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
| Depositing User: | Miss Ayomikun Ogunbadejo |
| Date Deposited: | 30 May 2020 13:15 |
| Last Modified: | 30 May 2020 13:15 |
| URI: | http://eprints.federalpolyilaro.edu.ng/id/eprint/172 |
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